Campaigns

A campaign is an email you send to your workspace’s users: a weekly digest, a monthly report, an announcement. It is designed in the same editor as a template and differs in one thing — its primary button is Send campaign.

Creating a campaign

Under the Campaigns tab, New campaign offers Blank email, the twelve starters and Your templates. Picking one of your templates copies its design into a new campaign; the template itself is untouched.

Because nothing is saved while you type, a campaign has a Save button beside Send campaign. Sending saves first, so the run always goes out from the design you are looking at.

Sending

Send campaign opens a short form:

• Send to — Workspace users: every active user, or only the holders of the roles you pick. The count of recipients — and how many have opted out — updates as you choose.
• When — Now, or Schedule with a date and time in your own time zone.

Variables are filled per recipient: {{name}} becomes each person’s name. On confirmation the campaign shows Campaign sent! (or Campaign scheduled!), and the header wears a chip while the run is scheduled or in progress — Scheduled · Tuesday 10:00 or Sending · 42 % — with Cancel schedule or Cancel sending beside it. Cancelling a run that is under way keeps the count of what was already delivered.

A campaign with a scheduled or running send cannot be sent again until that run has finished or been cancelled.

The run

A send is one background job. It resolves the audience when it starts (not when you clicked), so a user added in between is included and a suspended one is not; it picks, for each recipient, the language variation that matches their language when one exists and is translated; it renders the email per recipient, sends through the configured relay, retries once on a transient error and otherwise counts the address as failed, keeping the first hundred failures with their reason.

When the run finishes the campaign’s card reads N sent · M failed, and the person who sent it receives an in-app notification.

Opting out

Every workspace user can turn campaign email off for themselves under their notification preferences (the Campaigns kind). Opted-out users are counted as skipped — shown in the send form as opted out — and never contacted. System email such as password resets and invitations is not affected by this switch.

What is not tracked

Adminium does not track opens or clicks. Doing so needs a tracking pixel — a public, unauthenticated endpoint and a per-recipient beacon that most mail clients now block or proxy — so the number would be both invasive and wrong. A campaign reports what the relay accepted and what it refused; nothing more.

Audiences beyond the workspace

Sending to a customer table — an audience drawn from your own data rather than from workspace users — is not part of this release. A marketing send to outside addresses needs a working unsubscribe link and the mail headers that go with it, and those ship together, in a later wave.